Not templates I wrote for a product. The real texts, DMs, emails, and voicemails from my own threads. Copy them out, swap in your name and city, send.
The whole outreach machine, ready to send.
The "I built you a demo site, wanna see it?" message, word for word, plus versions for text, cold Facebook DM, group DM, and email.
What to say when they pick up, and the two voicemails that get callbacks when they don't.
Day 3 and day 7. The day 7 one closed half my replies.
How to state the price and shut up, plus the answer to every objection you'll actually hear: the nephew, too expensive, the Facebook page, no time, let me think about it.
A Claude prompt that tightens any message for the specific person, so you never sound like everybody else in their inbox.
Because the messages aren't the hard part of my system, they're the start of it. This is the fastest, cheapest way to see how I talk to contractors and start sending today.
Out of every 20 people you message, you need one yes. That's the whole game. These are the messages I send to get it.
Instant PDF download. Questions? Email will@heywillray.com.
The swipe file is the sending half. Build First is the whole 14-day plan: what to build, who to pick, what to charge, and what to do after the yes.
See Build First, $27