The system
Build First
$27, or $44 with the Loop
My story and the exact moves behind it. The AI prompts, the one text message, my real pricing sheet, and a day-by-day plan to your first $500.
Most people add The Demo Site Loop, $17. That’s the build itself: one prompt makes the demo, then Claude grades it against my 10-point client checklist and fixes what failed until it passes. It’s the step people stall on.
Everything
The Everything Bundle
$79 · all four downloads
The system, the build, the pitch, and the business once it’s running. Build First teaches the moves. The Loop builds the demo. The Swipe File gets the reply. The Vault keeps it organized after the first client says yes. Four products, $79. Buy them one at a time and it’s $98.
Already using the kit?
The Filled-In Vault
$47 · one-time
A week into the free kit everybody asks the same thing: what’s this supposed to look like finished? So I built the finished version. 92 files, nothing left blank, plus the real voice-extraction method and a version that runs in any AI.
Swipe file
The Outreach Swipe File
$7 · one-time
The exact texts, DMs, emails, and voicemails that got contractor clients. Copy them out, swap in your name, send today. Cheapest way to see how I actually talk to contractors.
Free
Second Brain Starter Kit
$0 · instant download
A blank vault plus a setup prompt that interviews you and fills it in. Stop re-explaining your business to your AI every session. Twenty minutes to set up.
1-on-1
Get Unstuck
$150 · 45-min call
Building your own thing? A straight read on your situation and one clear next move, from someone who’s already done the hard part. Recorded so you can rewatch it. No pitch on the call.